All-Star Week a time for giving back
MLB, Angels will donate about $5 million to charities
Major League Baseball's All-Star Week, which comes to Anaheim now, and then to Phoenix and Kansas City over the next two respective years, brings more than just the greatest players in the sport to a metropolitan area. It also brings a lasting community legacy.
MLB, the host Angels and the Angels Baseball Foundation will host a series of community events leading up to the 81st Midsummer Classic, and will donate about $5 million from Gatorade Workout Day ticket sales to local and national charities. These efforts are designed to leave an enduring impact in Anaheim and its surrounding areas and to raise funds and awareness for charitable initiatives.
The daily community events will begin on Friday and will continue through Tuesday, the day of the All-Star Game at Angel Stadium. The programs are part of the ongoing "MLB Going Beyond" initiatives dedicated to charity and community service, and they complement the celebration of history and traditions of baseball.
The approximate total of $5 million will be distributed to a variety of national and local charities. Since 1997, more than $40 million has been donated to non-profit organizations from All-Star Workout Day proceeds.
"Major League Baseball is a social institution with important social responsibilities, and I am pleased that we will make a significant difference in the lives of so many people by supporting these community projects," Commissioner Bud Selig said. "This will be one of the largest efforts in All-Star Week history, and we are grateful to our sponsors and partner organizations for their support as we give back to the community in a considerable way."
MLB, community partners and sponsors will participate in events and activities supporting organizations including Stand Up To Cancer, Susan G. Komen for the Cure, Prostate Cancer Foundation, City of Hope, Boys & Girls Clubs of America, Make-A-Wish Foundation, Miracle League and Rebuilding Together, among others. Here is a look at the activities:
Challenger-Champions Game. Special-needs children who are part of the Little League's Challenger and PONY Baseball/Softball Champions divisions will play a one-inning game on the same field as the All-Stars at Angel Stadium. Bank of America will provide volunteers for the event, and will be donating 3,000 tickets to Challenger and Champions division children and their families to attend MLB All-Star FanFest.
Jr. RBI Classic Opening Ceremonies. It's the official start of the second annual, friendly 40-game tournament consisting of eight baseball and four softball teams from the U.S. and the Caribbean, comprised of youth ages 11-12 from the Jr. RBI playing divisions. It will be played at Chapman University in Orange, Calif.
In 2009, MLB launched Jr. RBI as an expansion of Reviving Baseball in Inner Cities (RBI) presented by KPMG. The RBI program is designed for children from underserved communities and provides opportunities to play baseball and softball, teaches the value of teamwork and encourages academic success. Jr. RBI Classic game day and event support will be provided by more than 100 KPMG volunteers.
Mary's Kitchen Rehabilitation with Rebuilding Together. The grand re-opening of the rehabilitatation facilities of the non-profit organization, Mary's Kitchen in Orange, which provides food, clothing, and other social services daily to over 150 of Orange County's hungry, homeless and working poor, including 30 U.S. Armed Services veterans. This project is supported by Rebuilding Together, Inc., the Angels Baseball Foundation and The Bank of America Charitable Foundation, Inc., which is making a $75,000 cash donation. Bank of America is also providing nearly 150 Community Volunteers representing 177 associate hours towards the project.
Starlight Fun Center Donation. This is at Children's Hospital of Orange County in Orange. MLB and the Angels, in partnership with Starlight Children's Foundation, will donate a Starlight Fun Center mobile entertainment unit, featuring a Nintendo Wii, DVD player and flat screen monitor, that rolls up to side of young patients' beds or anywhere in hospital settings.
All-Star Game Charity 5K & Fun Run presented by Sports Authority and Nike. Participants will run and walk on a baseball-themed course throughout Anaheim featuring appearances by MLB legends, mascots and celebrity guests. MLB will donate 100 percent of registration fees from the event to four charities supporting cancer research and education -- SU2C, Komen, Prostate Cancer Foundation and City of Hope. The All-Star Game Charity 5K & Fun Run is supported by Aquafina, Bank of America, N.A., Firestone, Gatorade and Getty Images.
Celebrities and baseball legends scheduled to appear include Jillian Michaels, star of "The Biggest Loser" and "Losing It With Jillian"; Hall of Famers Rod Carew and Paul Molitor; and former Angels Bobby Grich, Tim Salmon and Harold Reynolds.
MLB and Angels All-Star Complex. MLB, the Angels, the Angels Baseball Foundation and the City of Anaheim will officially open the newly reconstructed youth softball/baseball field (All-Star Field #1) and the new Miracle League field for special needs children (All-Star Field #2) at Pioneer Park in Anaheim. Both fields are supported by Magical Builders and The Scotts Company, the Official Lawn Care Company of MLB.
In addition, Chevrolet has donated the scoreboard for All-Star Field #1. Scotts has provided valuable funding and materials for the Complex's construction as well as significant donations for the ongoing care of the fields. They also donated the scoreboard for the Miracle League field. More than 20 Bank of America and 20 Taco Bell volunteers will assist on the project.
Field Build and Renovation Project. MLB, the Angels, the Angels Baseball Foundation and Magical Builders will put the finishing touches on the refurbishment of the Boys & Girls Club of Santa Ana at 950 W. Highland Street. That means renovating a multi-purpose room, planting an organic garden, beautifying the club grounds, opening a newly constructed baseball/softball field and painting a baseball-themed mural near the outfield edge of the field. Scotts is supporting the project with lawn and garden care and maintenance products, as well as volunteers for the final renovations and refurbishments.
MLB also will host the 2010 Breaking Barriers Essay Contest grand prize winner, Stephanie Mauro, whose winning essay was chosen from over 9,000 entries from across the country. MLB will host six young people from the Make-A-Wish Foundation with life-threatening illnesses whose wish is to attend the All-Star Game.
Also, MLB will work closely with the Angels, Natural Resources Defense Council (NRDC) and local community partners to help ensure that MLB All-Star Week will be environmentally proactive, including implementing prominent recycling programs and prioritizing environmentally-conscious products at events. Pepsi is the official sponsor of All-Star Week Green Teams and MLB recycling initiatives.
MLB will partner with TEAM (Techniques for Effective Alcohol Management) to promote responsible alcohol education. The Taco Bell Truck will provide free beef crunchy tacos to All-Star Week volunteers at several community events, including the MLB and Angels All-Star Complex at Pioneer Park and the Field Build and Renovation Project at the Boys & Girls Club of Santa Ana on 950 W. Highland Street.
Having the All-Star Game in your area means having close access to superstars of today. The Red Carpet Show presented by Chevy will again draw large crowds starting at 11:30 a.m. PT on Tuesday to watch players, managers and their families being transported to the ballpark for the big game. It is always one of the overall highlights, a chance for many to have their most up-close experience with the All-Stars, and everyone is welcomed out onto the parade route. This year's course runs along Convention Way and Harbor Blvd. ending in Disney Way.
As another big part of the Going Beyond theme, MLB and People magazine will present the 30 All-Stars Among Us who were chosen by fans everywhere. These "everyday heroes" will be introduced during the live FOX broadcast at pregame ceremonies.
The 81st Major League Baseball All-Star Game will be televised nationally by FOX, in Canada by Rogers Sportsnet, Sportsnet HD and Le Reseau de Sport, and around the world by Major League Baseball International, with pregame ceremonies beginning at 8 p.m. ET. ESPN Radio will provide exclusive national radio coverage. MLB Network, MLB.com and Sirius XM also will provide comprehensive All-Star Game coverage.