DENVER -- Rockies left fielder Matt Holliday is becoming a bigger name around baseball after having made his first All-Star Game appearance last season, but this year he's a better player because of the little tasks.

Holliday is among the top 15 National League outfielders in the latest counting of ballots for the starting lineup in this year's Midsummer Classic at San Francisco's AT&T Park on July 10.

Holliday has stayed among the top of the National League batting stats much of the season. But his All-Star worthiness isn't tied strictly to offensive numbers.

"It's the small things, the baserunning, hitting cutoff men, throwing to the right bases, breaking up a double play," Holliday said. "There are all kinds of things that go unnoticed that help a team win.

"You're not always going to come through with bases loaded or second and third. You're not always going to get a hit. But every game you want to do something to help your team win. That's just ho the game works."

Fans can cast their votes for starters up to 25 times with the Monster 2007 All-Star Online Ballot at MLB.com and all 30 club sites until Thursday, June 28th at 9:59 p.m. MT.

Fans will again be given the opportunity to cast an All-Star vote immediately following the 2007 MLB All-Star Game Selection Show Presented by Chevrolet, which will be televised by Turner Sports on Sunday, July 1. Baseball fans around the world will be able to select the final player on each All-Star team via the Monster.com 2007 All-Star Final Vote.

Selecting the rosters isn't the end of the fun in 2007, either. Concluding the All-Star balloting process, fans will have the opportunity to participate in the official voting for the Ted Williams Most Valuable Player presented by Chevrolet at the All-Star Game via the Monster.com 2007 All-Star Game MVP Vote at MLB.com.

The All-Star Game will be televised nationally by FOX Sports and televised around the world by Major League Baseball International. ESPN Radio will provide exclusive national radio coverage, while MLB.com will offer extensive online coverage and MLB Radio will have exclusive play-by-play coverage of the game on the Internet.